A SEG frame, or Silicone Edge Graphic frame, is an aluminum display system that holds a printed fabric graphic with a thin silicone strip sewn around its edges. The silicone edge fits into a narrow groove in the frame, stretching the fabric smoothly to create a clean, frameless look. SEG frames can be non-lit or LED-lit, making them ideal for retail displays, trade shows, and interior branding. They are lightweight, easy to assemble, and provide a modern, professional presentation.
Walk into almost any new retail store or trade show booth and you will notice something subtle but striking. Those smooth, borderless fabric graphics that seem to float on the wall come from a simple yet clever idea: the SEG frame.
If you have ever struggled with wrinkled posters or heavy signage that needs two people to hang, you will appreciate the simplicity of a SEG system. Each frame uses lightweight aluminum and a stretch fabric that locks in with a thin silicone strip. The setup takes minutes, and the result feels more like architecture than advertising. That is why so many brands are switching. The SEG frame is practical, but it also feels premium.
SEG stands for Silicone Edge Graphic. A slim silicone gasket is stitched around the edge of the fabric print. You press that edge into the frame channel, and the tension pulls the fabric perfectly tight. The effect is a clean, glare free surface that keeps the focus where it belongs: on your image, not the frame. SEG frames are available in non lit versions for simple wall mounting and LED backlit versions that make colors vivid in any light.
At Brite Frame Fabricators (BFF), each frame is built to order. We machine our own aluminum profiles, apply custom finishes, and design everything in house. Whether you need a wall mounted display or a double sided lightbox, our engineers make sure it fits your brand and space precisely. All frames are UL certified for safety and consistent tension. With quick turnaround and distribution points across North America, BFF combines craftsmanship with efficiency.
If you are planning your next exhibit or store update, consider what a SEG frame can do for your visuals. Contact Brite Frame Fabricators for a quote and see how clean design can completely change how people see your brand.
